Trade Professional News June 2015


Highlight Image: 
  • New Direct Install Program to launch July 1
  • Don't miss out! Register for the Efficiency Sales Professional Boot Camp
  • New Tool of the Month
  • 2015 Summer Outlook & Demand Response Cal-to-Action
  • New training classes available
  • We want your feedback

New Direct Install Program to Launch July 1

We’ve improved our Direct Install program to include an expanded product catalog and services for more eligible businesses. Here’s what’s new:

  • All projects start with an ASHRAE Level 1+ energy audit at no-cost to make sure that every improvement opportunity is explained.
  • About 230 products covering various technologies (from LED lighting to kitchen equipment) will be available through the program.
  • About 75 products will be offered to eligible businesses at no-cost. The remaining 155 products will require a co-pay ranging from 20% to 99%.
  • Eligible businesses can apply for On-Bill Financing to cover the co-pay portion of their projects.
  • Newly added measures will have an incentive level equivalent to the rebate level in our Energy-Efficiency Rebate Program.
  • As of July 1, the new name will be SDG&E's Business Energy Solutions program.

Who is eligible?

  • Businesses whose monthly electrical demand does not exceed 200kW during the most recent
    12-month period.
  • Eligibility is based on the “premise” or location of the business. Electricity demand from accounts that
    belong to the same business customer within the same premise will be aggregated.

Who are the program contractors?

  • Through a competitive bid process, SDG&E selected Matrix Energy Services, Willdan Energy Solutions and Staples Energy to implement the new Direct Install Program.
  • Each contractor will work with eligible businesses within their assigned area

What this means to you?

  • Be familiar with the measures currently offered through our Rebate program, as most of those measures
    will become available through the Direct Install Program.
  • Direct Install-qualified customers participating in our Rebate and/or On-Bill Financing Programs may be informed regarding those measures that are available to them at a lower cost through
    the Direct Install Program.
  • You’re encouraged to know and understand all of our programs so you can recommend the
    best option to a business.


  • To offer more comprehensive solutions to customers based on feedback from the California Public Utilities Commission (CPUC).
  • To offer a one-stop-shop experience for eligible small and mid-sized businesses to address all of their energy- efficiency needs.

Subcontracting Opportunities

  • Please reach out directly to the designated program contractors for subcontracting opportunities: 

Matrix Energy Services
Rolf Hains – 619.623.1541
Elizabeth Brown – 916.363.9283
or e-mail: 
[email protected]

Willdan Energy Solutions
Dominic Cardenas – 619.806.6430
or e-mail: [email protected]         

Staples Energy
Scott Landrum – 877.909.0930
or e-mail: [email protected] 

Last Chance to Register for Efficiency Sales Professional Boot Camp, July 13-17

The Efficiency Sales Professional™ (ESP) Certificate Program is 48 hours of training on sales, efficiency, financial analysis, and personal productivity that will help you become an efficiency “sales ninja” and turbocharge your success by:

  • Finding the highest-value targets and capture their attention.
  • Mapping the decision-making chain and skillfully assess motivations.
  • Concisely communicating value and artfully blend emotion and logic to neutralize objections.
  • Replacing myths with math and escaping the clutches of a simple payback period.
  • Performing in a way that achieves results.

SDG&E Energy Innovation Center | July 13 – 17, 2015 | 8:30 a.m. – 5 p.m.

Who should attend?
Efficiency products dealers and distributors, architects, engineers, mechanical and electrical contractors, energy-efficiency specialists, HVAC and lighting designers, building owners and managers, utility representatives, commissioning authorities, and anyone else whose success depends on the successful advocacy of efficiency projects. 

Cost: $495 – SDG&E is sponsoring a limited number of seats exclusively for members of SDG&E’s Trade Professional Alliance.  Learn more and register

Tool of the month

Minneapolis Blower Door & Minneapolis Duct Blaster System
(Tool #123)

This air tightness testing system combines specialized accessories and uses complete testing procedures developed by the Energy Conservancy. It’s used by utility companies, energy raters, HVAC contractors and weatherization professionals.

Key Features:

  • Precise, stable flow measurements without the need for gauge dampening
  • Quick and accurate flow measurements from
    300 to 6,300 CFM
  • Solid state variable speed fan control
  • Compatible with both pressurization and depressurization testing
  • Adjustable aluminum frame and nylon panel for easy to seal Blower Door fan into door opening
  • Light weight, snap-together aluminum frame
  • Levers mechanism securely clamps the nylon  panel into door opening
  • Adjust to largest and smallest residential door openings

SDG&E’s Energy Innovation Center houses a Resource & Tool Lending Library where you can check out the Trade Pro tools for your next energy- efficiency project, or books and DVDs to advance your knowledge about energy and sustainability. 

Did you know that these resources can be borrowed at no cost, for up to two weeks? Contact the Resource & Tool Lending Library Manager, Ceci Cazares, at (858) 496-7137 or at [email protected] if you have questions.

*The selection of goods and services is the sole responsibility of the customer. SDG&E makes no representations as to the safety, reliability and/or efficiency of goods and services selected. SDG&E makes no warranty, whether express or implied, including warranty of merchantability or fitness for any particular purpose, use or application of selected goods and services. No endorsement is intended or should be inferred.

2015 Summer Outlook & Demand Response Call-to-Action

California ISO finds Summer 2015 Supply Adequate – Energy Efficiency & Demand Response Still Vital During Peak Periods

The California Independent System Operator (CAISO) announced that electricity supplies will be sufficient to meet this summer’s peak demand even under the extreme scenario of hot temperatures that only occur once every decade or so.  Although California’s severe drought significantly reduces hydro power supply, the hydro generation reduction will not impact the reliability of the CAISO system due to significant renewable generation additions, sufficient imports, and moderate peak growth.   


Your feedback is always appreciated, your one-stop-shop for everything you need to do business with us, was created for you. That means we'd love to hear any suggestions you have to make this tool even better (or if you really want to see more of something that we are discussing). Send us an e-mail to [email protected].